Whether you pass private health and income protection enquiries to brokers as a portal, distribute leads across your partners as a broker pool or supply call centres and field sales as a sales organisation: Leadnodes validates every lead, documents consent and routes by vertical, region and quota — exclusively to the right buyer.
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Comparison portals, landing pages, Google and Meta campaigns, publishers and call centres deliver into Leadnodes via API, webhook, form or CSV. Every vertical — from private health and income protection through to dental top-up — gets its own lead type with matching required fields such as year of birth, employment status or existing cover.
Phone and email validation, duplicate checks across all sources and periods, plus capture of consent text, timestamp and origin per lead. Only contacts that hold up formally and in substance move on to a buyer.
Brokers, pools and call centres store verticals, postcode areas and daily or monthly quotas. Leadnodes routes exclusively by priority or in round robin — configurable differently for each vertical.
Prices per vertical and routing model, invoice or prepaid, a defined complaint process with credits, and reporting that shows reachability and complaint rate per source and buyer. Weak sources are throttled before they cost you the trust of your brokers.
Consent text, time and source are stored per contact and delivered to the buyer. That gives brokers certainty when they call the prospect.
Validation and duplicate checks filter out wrong numbers and multiple sign-ups before they cost a broker time. Your complaint rate drops and your buyers stay.
Advice-heavy verticals such as private health or income protection go exclusively to one broker. No prospect is called by five intermediaries at once — that protects both closing rate and reputation.
Dozens of verticals with their own fields, prices, buyers and rules run in a single platform. You do not have to set up a new process for each sub-vertical.
Reporting per source, vertical and buyer shows which campaigns deliver reachable leads and which partners use up their quotas. Hosting in Germany, GDPR-compliant.
45 minutes, no obligation: we review your sources, verticals and routing logic.
Book a slotA private health or income protection enquiry goes exclusively to the broker who matches on vertical, region and free quota. Leadnodes prevents double allocation, documents consent and bills automatically per lead.
Raw enquiries from campaigns go to a call centre first, which checks interest and reachability. Qualified leads are passed to brokers as a separate lead type including a preferred appointment — at a different price from the raw lead.
A pool distributes purchased and self-generated leads to affiliated intermediaries by vertical, postcode and monthly quota. Round robin keeps the split fair, prepaid credit per intermediary keeps billing clean.
Brokers report unreachable or incorrect contacts back within a defined window. Leadnodes reviews the complaint, issues a credit and feeds the rate back per source — campaigns with a high failure rate are throttled automatically.
Insurance is the largest vertical in the lead market — and the one with the most sub-verticals. Private health, income protection, pensions, occupational schemes, legal expenses, buildings, contents, motor, dental top-up, long-term care top-up, cover for public servants, medical professionals, students or expats: each of them has its own buyers, its own required fields and its own price level. On top of that, calling a prospect is only permitted with documented consent, and the intermediary carries the liability for that contact. A lead without provable consent is not just worthless to a broker, it is a risk.
Leadnodes mirrors that structure: one lead type per vertical, consent and origin per contact, routing rules and prices per buyer. What documented consent has to contain is explained in the glossary entry on consent.
A list of your verticals with their required fields, your buyers with verticals, postcode areas and quotas, and a connection to your sources. Most insurance operations start with two or three verticals and expand from there. How returns and credits are handled once a lead is live is covered in the glossary entry on complaints, and how to get more out of a single enquiry beyond the first contact is described in the guide on why a lead is worth more than a single sale.
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Answers for companies that want to professionalise their lead processes in this industry.
Yes. Every vertical — from private health and income protection through dental top-up to pet cover — gets its own lead type with its own required fields, prices, buyers and routing rules. You can start with individual verticals and add more at any time.
Leadnodes stores the consent text, the timestamp and the source the contact came from for every lead, and delivers those details to the buyer. Contacts without documented consent can be excluded from routing through required fields.
Advice-heavy verticals such as private health, income protection or pensions usually run exclusively: if the same prospect is called by several intermediaries, the closing rate drops and irritation rises. Leadnodes supports both, and you set the rule per vertical.
Buyers report unreachable or faulty contacts through the platform within a defined window. Leadnodes reviews the complaint, issues a credit and feeds the complaint rate back per source, so you can steer weak campaigns.
Yes. Broker pools distribute leads to affiliated intermediaries by vertical, region and quota, while call centres pre-qualify raw leads and pass qualified contacts on as a separate lead type. Both roles can be billed by prepaid credit or invoice.
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